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Top Smartphone Brands in the Philippines by Shipment Share

Leading smartphone vendors in the Philippines by shipment market share in Q2 2026, according to Omdia (as reported by multiple tech outlets). Only five vendors are publicly ranked — this is not a fabricated Top 10.

🥇
TRANSSION
33.00% · = 0
33
🥈
Xiaomi
22.00% · ▲1
22
🥉
Samsung
16.00% · ▼1
16
4
HONOR
10.00% · ▲1
10
5
OPPO
10.00% · ▼1
10
  • ⚠ Omdia publicly ranks a Top 5 for the Philippines, not Top 10. Remaining vendors (Apple, vivo, others) shared about 9% combined in Q2 2026 and are not individually published here.
  • ⚠ TRANSSION is the group brand covering TECNO, Infinix, and itel.
  • ⚠ HONOR and OPPO are both reported at ~10% rounded share; Omdia’s ranking places HONOR 4th and OPPO 5th.
  • ⚠ Figures are sell-in shipment share, not retail sell-out or installed base.

📊 History comparison

Q1 2026
1. TRANSSION (37)
2. Samsung (14)
3. Xiaomi (12)
4. OPPO (11)
5. HONOR (10)

Source: Omdia Q1 2026 via REVU Philippines

Q2 2026
1. TRANSSION ● no change (33)
2. Xiaomi ▲ up 1 (22)
3. Samsung ▼ down 1 (16)
4. HONOR ▲ up 1 (10)
5. OPPO ▼ down 1 (10)